Strategic Digital Leadership
Ongoing digital leadership without hiring a full-time CMO. Comprehensive strategy and implementation.
Program Overview
The Strategic Digital Leadership program provides comprehensive digital leadership for agencies without the cost of hiring a full-time CMO. This premium service combines strategic guidance, implementation support, and capability building to drive measurable business outcomes and sustainable growth for your agency.
Who This Is For
How the Leadership Program Works
Our comprehensive 6-month process delivers strategic leadership and builds lasting capabilities.
Month 1-2: Digital Strategy System
We develop a comprehensive Digital Strategy System tailored to your agency's specific needs, goals, and client base. This includes a detailed assessment of your current digital capabilities, competitive landscape analysis, and strategic roadmap development.
Month 3-4: Job-Based Digital Roadmapping
Using our JTBD framework, we create a detailed Digital Roadmap that aligns your digital investments with specific client jobs and business outcomes. This includes prioritized initiatives, resource allocation plans, and implementation timelines.
Month 5-6: Digital Leadership Framework
We establish a Digital Leadership Framework that defines roles, responsibilities, and decision-making processes for your digital strategy. This includes governance structures, accountability systems, and performance metrics.
Ongoing: Digital Capability Building
Throughout the engagement, we focus on building your team's digital capabilities through training, coaching, and collaborative implementation. This ensures sustainable results and reduces dependency on external resources over time.
What You'll Receive
Comprehensive deliverables designed to drive strategic growth and build lasting capabilities.
All Deliverables from Previous Tiers
Everything included in the Digital Clarity Program and Digital Optimization Partnership, providing a comprehensive foundation for strategic leadership.
Digital Leadership Dashboard
A customized dashboard that tracks key performance indicators, role accountability, and strategic initiatives to ensure alignment and progress.
Quarterly Digital Landscape Reports
Comprehensive reports on emerging digital trends, competitive analysis, and specific action plans to maintain your competitive edge.
Team Capability Scorecard
A detailed assessment of your team's digital capabilities with specific improvement plans, training recommendations, and progress tracking.
Annual Digital Strategy Plan
A comprehensive strategic plan with quarterly milestones, resource allocation recommendations, and ROI projections for your digital investments.
Frequently Asked Questions
Common questions about our Strategic Digital Leadership program.
How is this different from the other service tiers?
The Strategic Digital Leadership tier provides the most comprehensive support, functioning as a fractional CMO/Digital Leader for your agency. While other tiers focus on specific aspects of digital strategy, this tier encompasses all aspects of digital leadership, including strategy development, implementation support, capability building, and ongoing guidance.
How much time will this require from our team?
The program is designed to integrate seamlessly with your existing operations, requiring approximately 15-20 hours per month from key stakeholders. We work closely with your team to ensure the engagement enhances rather than disrupts your current workflow.
What results can we expect?
Agencies in this program typically see a 4:1 minimum ROI on their investment, 25%+ increase in digital team capability scores, 10%+ improvement in client retention based on job fulfillment, 15%+ improvement in new business win rates from digital positioning, and 5%+ improvement in agency profit margins attributable to digital strategy.
Is this a replacement for hiring a full-time digital leader?
For many agencies, this program provides a more cost-effective and flexible alternative to hiring a full-time CMO or digital leader. It gives you access to senior-level digital leadership expertise without the overhead of a full-time executive. Some agencies use this as a transitional strategy before hiring internally, while others prefer the ongoing external perspective.
Ready for Strategic Digital Leadership?
Schedule a free strategy call to discuss how our Strategic Digital Leadership program can help your agency achieve sustainable growth and competitive advantage.
Guaranteed Results
We're so confident in our approach that we guarantee a minimum 4:1 return on your investment in the Strategic Digital Leadership program.